Skwatta shoes

Story by: Rage

Hip hop crew Skwatta Kamp is joining Pro Kid, Zola and Kabelo in the world of clothes and shoes. Skwatta Kamp has signed and committed to create a sneaker and clothing line called SKWEAR (pronounced “square”) via the international apparel company, Kappa Clothing.

This deal will see the group release a sneaker line for men in 2007 with a full clothing line and ladies sneakers expected in 2008.

“We are proud of this announcement and the prospects that it brings. Skwatta Kamp has always shown great business acumen and that entrepreneur spirit evident in the new South Africa. We also applaud Lebogang "Shugasmakx" Mothibe’s commitment and strategic input in the realization of this deal. There will be more announcements in the next few weeks”, said Sibusiso Molefe, Skwatta Kamp’s Business Manager of Publicity Stunt.

“It’s long over due, people have been asking us when the clothing line and sneakers are coming out well the time is now.” said Nemza, member of Skwatta Kamp

The sneaker range will be available from at all major clothing and apparel retail stores nationwide.

Skwatta Kamp will embark on a nationwide campaign to promote the new sneaker. They will be hitting clubs, universities, schools and the coolest music and clothing stores hard over the next few weeks.

The public appearances will also be supported by a branded bus marketing and promotion campaign.

Story by: http://www.rage.co.za/